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Showing posts with label Rowntrees. Show all posts
Showing posts with label Rowntrees. Show all posts

Wednesday, 23 October 2013

LOST AND FOUND - THE AERO GIRL - STILL AS BUBBLY AS EVER.

  It's official! Former artist and ballet dance Pamela Synge is the first of the famous 'Aero Girls' to be found, and she still has the earrings to prove it..


Pamela Synge featured in The Times


Pictured in The Times today, 93-year-old Mrs Synge looked just a glamorous as she did more than fifty years ago, wearing the same hooped earrings as she did in the original sitting. Hers was one of  a series of  portraits commissioned by Rowntrees, now Nestle, as part of a post-war advertising campaign to encourage more  women to eat chocolate. Back then she was a 'young artist, fresh from a painting trip to Venice,' completely unphased by her fame.  And, it seems, nothing has changed.

 In the living room of her home in Belgravia, London, where the sister painting to the original still hangs, Mrs Synge  appears immune to all the fuss.

Not so Kerstin Doble who, along with Francesca Taylor is leading the research project into the portraits at the Borthwick Institute for archives in York. 'The fact that she is also an artist and owns the sister painting ..is a great twist in our quest to unravel the Aero Girls' mystery,'  says Kerstin.

Though these wonderful portraits lined the walls of the company's offices for many years, no records were kept of the women. I wonder who will be next to come forward?

Meanwhile, ageless octogenarian Yoko Ono  was also featured  in times2 yesterday, admitting to being a 'control freak.' This didn't capture my attention so much as the heartache  John Lennon's widow suffered before she married one of the most famous singer/songwriters in the world. Yoko has a daughter, Kyoko, from her marriage in the early sixties to American art promoter Tony Cox.  The couple split when Yoko met John and so Tony vanished, taking the eight-year-old Kyoko with him. It was twenty years before they  would see each other again.

Mother and Daughterwere finally reunited  in 1994 when Kyoko, who is now 31 and has two children of her own, finally got in touch. That, surely, is the real story?





 

Wednesday, 16 October 2013

CHOC FULL OF MYSTERY - WHERE ARE THE AERO GIRLS?


Were you an Aero girl? This is the tantalising question being posed by one of the world's most famous confectioners and yes - they could be looking for you!

Who were the Aero Girls?
Photograph courtesy of Visit York

According to archives of Rowntrees, who were taken over by Nestle in 1988, several  sitters were commissioned for oil paintings featured in the company's advertisements for Aero between 1951 and 1957. Chocolate, it seems, was still a luxury at that time and the manufacturers wanted to appeal to a broader range of customers.

These wonderful portraits lined the walls of the Rowntrees offices for many years though,  amazingly,  no records were kept of these women. Now  Alex Hutchinson, archive curator at Nestle, is trying to discover who they were.  As most of them will now be in their eighties he's understandably eager to make contact now before it is too late. Think what a wonderful story these women would have to tell, particularly about the social etiquette of a time that is already firmly sealed in history.

Aero first went on sale in 1935, ceasing production during the war, becoming extremely popular again when sweet rationing ceased.  And I was one of its biggest fans!As a child in the sixties I remember thinking someone must have spent a great deal of time adding all those bubbles...

This week, until October 20 York is staging The Chocolate Girls - an exhibition of original art work and advertising material used in Terry's and Rowntrees campaigns between 1950 and 1980.

Apparently the display focuses on the link between women and chocolate....Now that's something that really hasn't changed at all.

If you want to know more go to http://www.visityork.org/information/ and find out about the many chocolate events going on in the city right now.